Snacky Squirrels - Logo Design, Mascots, Packaging Design and Website Design
Snacky squirrels is a healthy snacking brand founded by a brother-sister duo. Their mission is to bring seasoned nuts to spotlight against nachos, chips, etc and make the healthy wholesome snacking widely available.
Brand Identity mockups
Website and Social Media posts (design application demo)
Challenges/ Design Asks:
The brand must be memorable and distinguished from it's competition.
Packaging design and Brand feel has to be cheerful, happy and yet classy.
Two brand mascots, a male and a female squirrel to assist with making the brand memorable, CAS and cheerful. This also adds a quirk twist.
Flat design to keep things minimal and clean.
Bright appetizing colors to communicate the brand tone and feel.
Hand-written logo and font styles to add a personal, warm touch to the brand.